Tag: irobot
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Amazon/iRobot: Does Amazon have an incentive to preference its own products?
We have previously posted about Amazon’s acquisition of the robot vacuum cleaner (“RVC”) brand, iRobot, for $1.7 billion. The case has now been cleared by the UK Competition and Markets Authority (“CMA”) at Phase 1, and referred to Phase 2 for an in-depth investigation by the European Commission. We therefore have another case of diverging…
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Amazon/iRobot: The flywheel spins once more
It was reported last week that the US Federal Trade Commission has started investigating Amazon’s $1.7 billion acquisition of iRobot, the maker of Roomba smart vacuum cleaners. It seems to us that the UK and EU authorities will also have jurisdiction to investigate. Why should anyone (apart from iRobot’s shareholders) care about a large retailer…